Clean Up Your Formula with Real Dairy Ingredients

Today’s consumers care about transparency in the foods and beverages they consume. Globally, nearly 66% of consumers say that clean labels have an impact on their purchasing decisions1—further solidifying that simple ingredients and easy-to-understand labels are not just a trend; they are here to stay.

When it comes to ingredient formulations, consumers expect progress over perfection while still prioritizing taste, price and convenience.2 With Cheese Buds® Simple Cheddar Cheese Concentrate, your cheese products can deliver a cleaner label while maintaining a true, natural cheddar flavor your consumers will love.


Overcome Formulation Challenges to Achieve Authentic Taste

In the U.S., clean label reformulation is highly relevant across food and drink categories.2 Despite its appeal, clean label reformulation remains complex—balancing simplicity with functionality without exceeding budgetary limitations can present formulation challenges.

We developed Cheese Buds® Simple Cheddar Cheese Concentrate to match the sensory impact of cheddar flavoring without requiring a ‘flavor’ designation. This enables our customers to label our products as real dairy—appealing to consumers looking for label transparency.

Simply Delicious Cheddar Flavor

A versatile, dry powdered ingredient, Cheese Buds® Simple Cheddar Cheese Concentrate provides real, high-end cheddar flavor and mouthfeel. Due to its low inclusion levels, this ingredient reduces costs by lessening or eliminating the use of cheese and/or cheese powder.

Its water-soluble nature is ideal for incorporating into existing formulas or reformulating solutions with delicious cheddar cheese notes consumers expect in a variety of applications, including:

  • Sauces

  • Soups

  • Seasonings

  • Baked Goods

  • Dairy Applications


Request a sample of Cheese Buds® Simple Cheddar Cheese Concentrate or get in touch with our experts below.


Sources

1 Innova Market Insights, Global Trends in Clean Label Products, 2025.

2 Mintel, Free-from/Ingredients to Avoid – US – 2025



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